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  WHY AGENTS NEED A SITE
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  COMMON QUESTIONS
  WEBSITE ADVANTAGES
 
THE DOOR OF SUCCESS
"The success of your website comes from your ability to market to key sectors, where those in need of an agent are found.

The majority of agents fail to tap the resources that drive traffic, but rather hope for branding techniques to carry their online success.

This approach is truly a waste of the greatest communication channel ever created, the internet. If you want results, then learn how to use the World Wide Web in a way were it becomes your lead generator, not just a simple access solution for your clients!"

Call, so I can personally help you in achieving results on the web. 215.996.1390

Frank Cundari
Web Marketing Specialist

Some agents are making over $80,000 a year just from their website.  Are you?

Has your website company let your down?

Most agents would reply yes.  Let me explain why!

Many real estate agents use branded sites for their web presence - a bare minimal these days. This approach is not what the majority of the top 1% agents use.  If you want to achieve the results that the top 1% of agents obtain on the web, you need to listen closely. The key to a successful web presence is to make your website the base of your marketing strategy, not just an addition to the other things you do. That is why we offer our clients 2 websites for the price of one.  Each site plays an important role in incorporating successful marketing techniques to generate leads and commissions!
 
Over 80% of people buying a home look on the web first.  Can you be foundDoes your site convert visitors into clients?

Let me make this clear upfront: your website is not a tool to place your face in front of clients.  Rather, it's a tool to generate more leads and sales, which will improve your commissions!  Your website should not be an additional expense but instead a tool that clearly generates profits - with the key word being clearly!

Secrets to More Commissions
Agents wants to generate leads from websites using 3 key approaches.

1. Branded Site (www.bobjones.com)

2. Unbranded Site (www.freecountyreports.com)

 95% of agents have a name branded website, but most of these sites fail to increase the agent's client list or commissions! The average response rate is less than 3 visitors leaving their information for every 100 visitors!  That means less than 5% of agents actually utilize their web presence to its fullest potential. Instead, their website becomes an expense and not a profit generating marketing machine!

The Big 2 and Their Benefits!
How the two sites work to generate leads is easy to understand. The branded site, www.bobjones.com, allows you to have a presence on the web that's associated to your name. This website is designed for clients who know you or were referred to you. The client comes to your branded site because they are not intimidated by you as an agent/sales person. This site will present your professionalism, while offering many resources to your visitors and clients for their home buying and selling needs. This site will clearly separate you from your competitors, enhancing your professionalism in your local market.

An unbranded site is used in conjunction with all your other marketing material, from print to word of mouth.  Have you ever walked into an automobile dealership and been swarmed with sales people?  This experience was probably neither enjoyable nor comfortable.  People naturally get intimidated by sales people and do not want to deal with them - which is why people love the web. The web offers people the ability to find information without being bombarded with sales people who want them to "sign here".

The unbranded site meets this need with precision. The site allows someone visiting to feel comfortable, because the site does not appear to be owned by a sales person but is rather just an information resource.  Once the comfort zone is built with the visitor, the site then focuses on marketing technologies that convert that visitor into a lead.  How do we do that?  We meet the needs of each visitor, motivating them to offer their contact information to you.  This generates leads, leads, leads and more leads.  This explains why statistics show that our marketing technologies in combination with an unbranded site can profit up to 3 times more than a branded site!

The unbranded site is used ideally with your paper adds, yard signs, prerecorded phone calls, business cards, answering machines, and much more!  You want to use your unbranded site where people are not familiar with you or where clients are "just looking".

What Else Do You Receive?
Now you have traffic and leads coming in, what do you do now?  Dealing with a large clientele or sphere of influence is not easy to manage but essential for results.

Do not worry, because the backend system of your sites are automated and lead the industry in CRM technology.  When a lead is received, an automated follow up system begins from SMART™ technology.  The system adjusts for each client, even as their needs change. This allows you to deal with a large number of clients or circle of influence automatically.  The bottom line means your system does a lot of relationship management for you automatically, giving you the ability to work with a lot more clients with less stress.  And best of all, the system customizes your emails, so it appears as if you took the time to write each email!

How Can We Offer So Much Value?
What makes our company unique is our ability to produce marketing solutions, not just websites.  We've answered the complete circle of how to attract clients, convert them to leads, and then build relationships with minimal effort on your part.  This gives you a comprehensive solution to make more money as an agent!

We do not take shortcuts, like stacking 1000 clients on one server or failing to give each site an individual IP, which is essential for a high web positioning.  We also do not charge for minor visual changes.  We simply don't take these shortcuts, because we know that the vast majority of our clients will remain clients for the span of their career.  Therefore, we do not build our pricing standards and margins on the short lifespan of our clients.  Thus, we can offer more without raising prices through the roof.

If you want to see more features added to your WebAgentSolutions sites, click here.

If you are ready to signup, give us a call at 215.996.1390.

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